The biggest misconception about any guaranteed web site traffic program is that you are buying customers. What you are actually buying is exposure for your web site. We can put your web site in front of real web site visitors. This means they are going to SEE your web site.
One of the worst ways to use any sort of guaranteed web site traffic program is to use a registration or sales page.
When you buy guaranteed web site traffic, your web site is being shown to people who were doing something else. Maybe your page got delivered as an exit pop or some other sort of pop up visitor. Maybe your page was delivered as part of some sort of traffic exchange.
To put it bluntly, your web site being shown is probably some sort of interruption to whatever they were doing.
This doesn’t mean guaranteed web site traffic is a bad thing. You just need to know how to use it properly. The smartest way to use any sort of guaranteed web site traffic program is to use a capture page that loads quickly, offers incredible benefits, and works like a lead magnet.
When they see your page pop up, you have about 2-3 seconds to get their attention. This is done with a strong headline. Offer a compelling reason to stick around for a few seconds and give them a way to request your demo, video, sample, etc… by filling out the capture form. The capture form puts them in to your email marketing campaign and you can begin following up with them.
Even if they go on to whatever they were doing, you now have their contact information and can follow up.
Another factor to keep in mind is that guaranteed web site traffic works best with a product or service that has a wide market appeal. If your offer is for a small market or a small niche, this may not be your best option.