Driving Traffic To Your Capture Page Is Easy!
Once you’ve built your capture page and set up your follow up letters, the next step is to begin driving traffic to your capture page so you can start building your list.
We are often asked where to advertise. The answer really is: Anywhere your prospects might be. That will include social media, google, bing, classified ads, traffic exchanges, blogs, etc…
There is no “one simple answer” to this question. This is part of our challenge as marketers. We need to assess where our best prospects might be. We need to assess how much budget we have available for promotion. Which bring us to the next part of the conversation.
Free or Paid? The reality is that every advertising option you use is going to be paid for, either with time or with money. “Free” options like traffic exchanges will cost you time as your surf and click to earn credits. If you don’t have the money, then your option is to spend the time earning credits. As your sales pick up, you definitely want to put some of that money back into paying for options that automate your promotions.
When we first started, we spent time clicking to earn credits on a number of traffic exchanges. As we began to see sales come in, we put that money back in to paid upgrade options. As a result, we were able to reach more people and see more sales.
If you have no advertising budget, focus your initial efforts on the free options. As you start making some money, put some of that money in to the upgrade options so that you can better leverage your time. As we all have heard, “time is money”. If you don’t have the money, spend the time to make the money. Then spend some of that money to get your time back.
Your own results will vary based on your headlines, ad copy, consistency, etc… Happy Hunting!
Rather then getting this page bogged down with lists of advertising resources (which can change rapidly), we recommend searching your favorite search engines for “safe lists”, “traffic exchanges”, “discussion forums for _______”, etc…
Then, test the ones you find to see the ones that work best for you.
We Are Here To Help
We highly recommend connecting to us on your favorite social media sites to stay updated and informed. (Just keep building your lists while you do it!)
Our blog: http://blog.trafficwave.net/