E-mail Marketing Solutions Grow Your Business
More and more businesses are looking for solid e-mail marketing solutions. It makes sense. Email marketing offers an incredibly high return when done correctly. More effective than social media and less expensive than direct mail, email marketing is a good fit for any business, especially a start-up or a business that is closely watching the budget.
What makes e-mail marketing solutions so effective?
Budget is always a factor for any marketing strategy. The Direct Marketing Association shows some pretty amazing results when it comes to the money spent on email marketing.
Time is another factor. You can put together a quick email marketing campaign in anywhere from a few minutes to a few hours, depending on the scope and layout of your offer. Recently, we offered a 30 Minute List Building Challenge to show visitors how easy it can actually be to get started building an email marketing list.
Tracking is where you can really see the benefits of email marketing. When you launch a direct mail campaign, after some time goes by, you will know if you got any response. With e-mail marketing solutions, you can begin tracking your open and click through rates almost immediately. This allows you to make adjustments to your campaigns very quickly to maximize your return.
The Direct Marketing Association has this to say about email marketing:
"Email has been declared dead and dying many times over, yet it remains the most prolific tool for today’s data-driven marketer. When executed well and delivered with relevance to engaged customers, email provides the highest ROI for modern marketers. Email remarketing and dynamic content is even driving increases in the use of email."
If you are wondering whether people want or like to receive marketing emails, the DMA also had this to say:
“Almost 50% of consumers prefer to hear weekly
from companies sending promotional emails”
The word is out about email marketing. Put your company in the best position to grow with email marketing by getting our free report. Just fill out the form below and we will rush details direct to your inbox.